The Rise of Proptech Companies in Indonesia

Rukita is a proptech company in Indonesia that is growing rapidly.

In the past 10 years, Indonesia has experienced advanced technology innovation that creates business disruption. New businesses emerge to provide simpler solutions using technology, which gradually change consumer behavior. As a result, this phenomenon forces conventional businesses to adopt new strategies so they can continue to cater to the consumer’s demand. 

The trend to adopt digitally-enabled services and products is supported by the relatively high internet penetration in Indonesia. We Are Social estimates that 77% of Indonesia’s total population of 276.4 million people are internet users in January 2023. This means there are approximately 213 million people who utilize the internet in their daily lives.

The Internet has created disruptions that affect almost all business sectors as it leads consumers to change their behavior when using products or services. Nowadays, consumers tend to seek effortless alternatives using the internet in all aspects of their life. From ordering food to buying a property, it all can now be accessed through a smartphone or computer.

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Rukita, The Leading Proptech Company in Indonesia

Businesses that are established thanks to the technology disruption in the property sector are also called property technology (proptech). These companies offer the ease of accessing information and services related to property just at the tip of consumers’ fingers. 

In Indonesia, the proptech companies are currently increasing due to the rising market demand. The range of services that proptech companies provide are also varied, from marketplace for houses to property management services. During the pandemic, proptech companies are said to help support the property sector to survive as consumers now prefer to do anything online or virtually.

One of the leading proptech startup companies in Indonesia is Rukita. This co-living startup company provides property management services through a hassle-free housing solution. The company offers solutions both for landlords and tenants.

For landlords, Rukita helps them to generate passive income from their idle properties. Meanwhile, for the tenants, the company provides decent housing alternatives at an affordable and flexible cost.

Rukita, one of the best proptech platforms in Indonesia

Rukita was established in April 2019. This proptech company focuses on building community, as well as providing convenience and positive experience for all of the people who live in its units. Customers can book a room for a minimum 1-month stay via the website and app. Rukita’s units are currently available in Jabodetabek, Bandung, Surabaya, Bali, Yogyakarta, and other big cities in Indonesia.

Currently, there are around 30,000 people who reside in Rukita’s units. As it focuses on community building, Rukita regularly holds networking sessions for its tenants so they can gain new friends while living in the co-living space. Besides, Rukita also offers sport class and various discounts on its affiliated merchants to each member.

Understand that nowadays people tend to rely on their budget for almost everything, Rukita provides high-speed internet connection in each co-living space. So the tenants need not worry if they need to work from home.

Another public facility in Rukita’s co-living space is a communal kitchen so the residents can cook their favorite dishes and CCTV in public areas to ensure their safety. The residents can also enjoy laundry and housekeeping facilities that are provided for free.

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Rukita as a property technology platform for landlords

Not only for tenants, Rukita also helps landlords grow their rental property businesses. Rukita serves as a comprehensive proptech solution for landlords aiming to maximize profits from their property business.

By partnering with Rukita, landlords can streamline various aspects of property management, starting with building and room makeovers to enhance the overall appeal and functionality of their properties. Professional-grade photography and videography services ensure that properties are showcased in the best light, captivating potential tenants and driving inquiries.

Rukita leverages multiple channels, including its website, social media platforms, and digital and offline advertisements, to effectively market properties and attract tenants. Through targeted marketing and sales efforts, Rukita assists landlords in filling vacancies promptly and securing long-term leases.

Additionally, Rukita provides comprehensive operational management for rental properties, handling tasks such as cleaning, maintenance, and service, thereby relieving landlords of the burden of day-to-day property upkeep.

Moreover, Rukita’s tenant management services ensure a hassle-free experience for landlords, as all tenant needs and inquiries are handled by Rukita. From rent collection to addressing tenant requests, Rukita takes care of every aspect of tenant relations, allowing landlords to focus on other aspects of their business.

With Rukita’s transparent and efficient rent collection process, landlords receive rental income on specified dates, while comprehensive reports and updates are provided through the RuManage application, enabling landlords to stay informed and make data-driven decisions.

Updated by Aziza

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Rukita has solidified its position as the foremost proptech company in Indonesia, offering innovative solutions for both renters seeking comfortable living spaces and landlords looking to optimize their property investments.

Want to find a comfortable, modern, and strategically located apartment to stay in? Rukita offers many kinds of apartments that you can rent to live a more comfortable life.

Don’t forget to download Rukita app via Google Play Store or App Store or visit www.Rukita.co. Follow Rukita’s Instagram account @rukita_indo, Twitter account @rukita_id, and TikTok account @rukita_id to get the most recent information and other interesting deals!